Villanueva Construction
Villanueva Construction chose CodeSM because they needed a marketing partner who could support their aggressive approach to homebuilding.
The Challenge
What they needed
Villanueva Construction's unique approach to home construction allows it to grow in the lowest tier of the market. This approach means that they must manage dozens more home construction projects than do regular custom home builders. To keep up, Villanueva needed a marketing partner who had the flexibility and the resources to develop custom marketing campaigns on the fly.
Our Approach
How we solved it
The approach combined three key elements: a full marketing team with expertise across all fields, years of home builder industry experience, and enterprise-level tools enabling rapid, coordinated campaign development with tight deadlines. Additional focus areas included leveraging video and photography of their custom homes and developing integrated website landing pages aligned with marketing campaigns.
The Work
Creative delivered
About This Work
Villanueva Construction chose CodeSM because they needed a marketing partner who could support their aggressive approach to homebuilding.
Services Delivered
Industry
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